Shazam
Frustrated by the limitations of Shazam’s user experience, I designed and presented a case study proposing features to improve music discoverability and boost user retention. While Shazam excels at identifying songs in seconds, most sessions last under 30 seconds—indicating users often jump to another app to save or stream the track. My solution introduced map and profile features to extend engagement, allowing users to explore where songs are being discovered and build a personal archive of their music finds.